A project
shrouded in secrecy
Our second experiment of the series took place privately at our Conval warehouse. Shrouded in secrecy, malt Master Brian Kinsman invited 20 whisky experts from around the world to select any expression of their choosing from the thousands of stacked casks. The final 20 chosen malts, matured in everything from port pipes to virgin bourbon barrels, have created an unusual, innovative and unexpected whisky, one that has exceeded even our expectations.
“I wanted to create an unexpected whisky. Traditionally every malt whisky is chosen and vatted by one Malt Master to their taste, but what if there were 20 Malt Masters? It was an experiment in whisky personality.”‒ Malt Master Brian Kinsman
Deep gold in colour, Project XX has the warm summer fruity character of a classic Glenfiddich but then multiple personalities are revealed as the flavour of sweet cinnamon spice, almonds and rich port tannins kick in with the odd hint of liquorice.
Discover the tasteThe Process
A meeting of minds
Not long ago, Brian Kinsman envisioned one of the most ambitious malt experiments in our 129-year history. The covert operation, (codename XX, pronounced twenty), invited 20 whisky experts from 16 countries around the world to our Distillery in Dufftown, Scotland. No one was told why they were there.
Success doesn't just happen
It was a long process, but the results speak for themselves.
The Serve
Experiment with this unique expression
Our best minds got together to discover the perfect complement to this already extraordinary expression. And this is what they discovered.
METHOD
Step 1 Use a clean Glenfiddich Project XX glass.
Step 2 Turn on a cold-water tap.
Step 3 Holding the glass from the bottom, add a mere sprinkle to the outer lip of the glass.
Step 4 Dab the wet lip of the glass lightly into a bowl of sea salt flakes, picking up just 2 or 3 flakes at most.
Step 5 Pour the preferred measure of Glenfiddich Project XX.
Step 6 Now enjoy an enhanced flavour by either drinking directly from the salted section of the glass, or by removing a flake and placing it onto their tongue.
Please drink responsibly
Experiment
Put a single flake of sea salt on your tongue and try the whisky again, it will heighten the taste and change your experience.
The Experiments Never Stop
Discover our next project
From one experiment to the next, we’ll always push the boundaries of the single malt.